HyperMail FAQ's
Click on a question to reveal the answer.
Pricing, Plans & Billing FAQ's
How much does HyperMail cost?
HyperMail software plans start at $100/month for 100,000 emails and scale up to $1,600/month for 8,000,000 emails, with custom volume available above that. Pricing is based on how many emails you send — not how many contacts you store — so your contacts and lists are always unlimited. List verification and managed campaign services are priced separately. See full details on our pricing page.
Do you require a contract?
No. Every HyperMail plan is month-to-month with no annual contract and no long-term commitment. You can upgrade, downgrade, or cancel at any time. We'd rather earn your business every month than lock you into a year-long deal.
Is there a setup fee?
No. Setup is free, and we configure your sending domain and authentication (SPF, DKIM, DMARC, rDNS) for you at no extra charge. Your monthly plan is your cost.
Does your pricing depend on how many contacts I have?
No. Unlike most email platforms, we never charge by list size or per subscriber. You can store unlimited contacts and unlimited lists on every plan — you only pay for the emails you actually send. That makes HyperMail especially cost-effective for large prospecting lists.
Can I try HyperMail before I commit?
Yes. We offer a free live demo where one of our email experts walks you through the platform and answers your questions. And because every plan is month-to-month with no contract, you can start on a smaller plan and scale up — or cancel — at any time, so there's very little risk in getting started. Request a demo any time.
Can I upgrade, downgrade, or cancel my plan at any time?
Yes. All plans are month-to-month, so you can change your plan or cancel whenever you need to. Just reach out to our team and we'll take care of it.
What payment methods do you accept?
We accept major credit cards, ACH, wire. If you need an alternative payment arrangement for a larger or enterprise plan, contact us and we'll work with you.
Cold Email & Purchased Lists FAQ's
Can I send to a purchased or cold email list?
Yes — this is exactly what HyperMail is built for. We support sending to purchased, cold, and third-party lists for both B2B and B2C audiences, as long as your campaigns are CAN-SPAM compliant (we add the required unsubscribe handling automatically). Every list is run through automatic cleaning on upload to remove spam traps, hard bounces, and duplicates before you send. Most mainstream email platforms ban this kind of sending — we specialize in it.
Is it legal to email a purchased list?
In the United States, emailing a purchased B2B or B2C list is legal under the CAN-SPAM Act, provided your messages meet its requirements: accurate header and "from" information, a non-deceptive subject line, a valid physical mailing address, and a working unsubscribe that you honor promptly. HyperMail builds these in automatically. Rules are stricter in other regions — for example the EU's GDPR and Canada's CASL — so your sending practices should match the audience you're mailing. We cover this in detail in our guide to emailing purchased lists. (This is general information, not legal advice.)
Will sending to a cold or purchased list get my account suspended?
Not with HyperMail. Most email providers will shut your account down the moment they detect a third-party or purchased list — we don't. Our infrastructure is built specifically for cold outreach and prospecting, with dedicated IPs, automatic list cleaning, and deliverability monitoring designed to keep this kind of sending healthy. You can prospect without worrying about losing your account.
Can I send to consumer (B2C) inboxes like Gmail, Yahoo, and Outlook?
Yes. HyperMail supports both B2B and B2C sending, including consumer inboxes at Gmail, Yahoo, and Outlook. This is a key difference from many cold-email tools that only permit B2B — we give you compliant ways to reach consumer audiences as well.
Why don't platforms like Mailchimp or Constant Contact allow purchased lists?
Most general-purpose email platforms share IP pools across thousands of customers, so one sender's cold-list complaints can hurt everyone else's deliverability. To protect those shared pools, they ban purchased and cold lists outright and suspend accounts that use them. HyperMail takes a different approach — dedicated IPs, per-account reputation monitoring, and infrastructure built for prospecting — which is why we can safely support the campaigns they reject. See how we stack up on our comparison pages.
What if I don't have a list yet?
Not a problem. Depending on the market you're trying to reach, we partner with email database companies that offer high-quality lists, and we maintain an extensive database of over 100 million business contacts broken down by industry, SIC code, profession, geography, and many other selects. Let us help you obtain a list that works for your business. Learn more about targeted email lists.
Getting Started FAQ's
How soon can I start sending?
Most accounts can be set up and sending quickly. Once your account is created and your sending domain and IP are configured (we handle SPF, DKIM, DMARC, and rDNS for you), you can upload a list, build your message, and send. If you're warming a new domain or IP, we'll recommend ramping volume up gradually for the best deliverability.
What do I need to get started?
Just a list (or our help getting one), your message or offer, and a sending domain — we handle the technical setup, including authentication and your dedicated IP. If you don't have a list, a message design, or the time to manage sending, our list and managed-service options can fill those gaps. Request a demo and we'll point you to the right starting plan.
I'm switching from another provider — can you help me migrate?
Yes, and there's no charge to switch. Export your contacts as a CSV from your current provider and upload them to HyperMail — we support files up to 90MB and lists of 10 million+ records with no field mapping required beyond an email column. We can help migrate your suppression and unsubscribe lists too, so you don't lose your opt-out history. See how we compare to ClickBack and other providers.
Email Lists FAQ's
How do I upload my email list?
HyperMail has an easy-to-use system for uploading a mailing list into our system. Please make sure your list is in an ".csv" (you can create this file extension by using Microsoft Excel) or .txt format. We support files up to 90mb (you can zip them or upload via url if you need a larger list), and lists up to 10 million records+. No limits on the number of lists in your account.
Is my list safe after I upload it to my account?
Absolutely, Hypermail will never sell or rent your email lists. Your lists will be protected and can only be accessed via your login/password.
What other information can be stored in the list besides their email address?
You will be able to store any information from your list up to 100+ custom fields. No mapping required! Very easy, we only require an email column.
Is it possible for people to unsubscribe from my email blast?
Yes, all you need to do is click the link that says 'manage subscription' located in the footer of the email. This automatically removes the user from the list and they will not receive anymore emails. Don't worry about including the link, HyperMail automatically adds it for every email that is sent out. You can also customize the wording for the unsubscribe footer. We are CAN-SPAM compliant.
Will I be able to see who opened my email?
Of course, this is one of the many things you can view from HyperMail's automatic reports. This includes the exact Open Date/Time, IP Address, and User Agent.
Will I be able to see who clicked each link in my email?
Yes! We track all clicks in your email campaign and we even allow you to see which email addresses from your list clicked on your email along with all of their applicable contact data. This includes the exact link they clicked, Date/Time, IP Address, and User Agent.
What about who bounced out of my email?
You will receive a list of users that bounced for each campaign. Our system even records both Hard and Soft bounces (there are many different statuses such as address does not exist, server not found, blocked, mailbox full, etc.), and gives you a breakdown of which email server is causing the most bounces and why.
What happens if someone replies to an email?
You have the option to view all replies in the system, forward emails to an email address of your choice, or you can use IMAP to login and download your replies.
Are reports updated often?
Actually you can track your reports in real-time meaning you will see data start coming in immediately after your email blast begins. This includes Opens, Clicks, Optouts and Replies.
Can I export the reports into Microsoft Excel?
Absolutely, just click the export button when viewing a report. Then open it in any program that supports file format '.csv' like Microsoft Excel to view or make changes.
Email Deliverability & Inbox Rules FAQ's
What can I do to ensure emails are delivered or increase my deliverability?
HyperMail provides you with all the necessary tools and features to maintain deliverability. We setup all the DNS records that matter which includes: SPF, DKIM, MX, rDNS. In addition, Dedicated IP Addresses for each user and TLS encryption is on by default. You can also bring in your domain name for mailing. With this control and ability to manage all of your email servers, sending domain names, and IP addresses, you will be in the best position to monitor and maintain to increase deliverability rates. You also have the ability to control how many emails are sent per hour. Based on what you are sending and the email list you are sending to will gauge how often and how fast you want to send. HyperMail also gives you detailed monitoring of each server's sending and bounce-back rate, which gives you measurement on IP reputation and sending domain deliverability. There is no other web-based bulk email software that gives you this level of control over your sending.
Do you support IP Address / Domain warm-up?
For any new marketer ramp-up is critical with a new list or email provider. We provide list ramp-up which increases the volume sent per day over a period of time. And also support Domain/IP warming to get ISP's used to your email volume.
Do you have sending speed controls?
We have speed settings that control how many emails per hour can be sent out, or you can set your own custom speed. We recommend the slower the better.
Is HyperMail CAN-SPAM compliant? What about GDPR?
Don't panic! HyperMail is 100% compliant with the CAN-SPAM Act of 2003. GDPR is more strict and is based on your list collection practices; we do include a GDPR-compliant unsubscribe system where users can delete themselves from a list and manage their data. Sit back and relax — HyperMail makes sure you don't need to worry about a thing. Everything is automatic; just focus on making a great-looking email!
Do you comply with the new Gmail, Yahoo, and Microsoft sender requirements?
Yes. Gmail, Yahoo, and Microsoft now require bulk senders to authenticate their mail (SPF, DKIM, and DMARC), include one-click unsubscribe, and keep spam-complaint rates low — and they actively enforce it. HyperMail sets up the authentication for you, adds compliant one-click unsubscribe automatically, and gives you the complaint, bounce, and reputation monitoring you need to stay within the thresholds these providers enforce. Staying on the right side of these rules is exactly what our platform is designed to do.
Why are my emails landing in spam?
Emails usually land in spam for a few common reasons: missing or misconfigured authentication (SPF/DKIM/DMARC), a poor-quality or unverified list with too many bounces and spam traps, sending too fast on a cold IP, spammy content or subject lines, or a sender reputation that's already been damaged. HyperMail helps with all of these — authentication setup, automatic list cleaning and verification, send-speed and warm-up controls, an AI spam-score checker, and per-server reputation monitoring — so you can find and fix the cause.
What is a good spam complaint rate, and how do you help me stay under it?
As a rule of thumb, keep spam complaints under 0.3% (about 3 complaints per 1,000 emails), and ideally below 0.1%. Above that, inbox providers start throttling or rejecting your mail. HyperMail helps you stay under the line with automatic list cleaning, complaint and feedback-loop tracking, suppression management, and reporting that shows which campaigns and servers are generating complaints so you can adjust quickly.
What is a dedicated IP address and why does it matter?
A dedicated IP is a sending IP used only by your account, so your sender reputation is yours alone and isn't affected by other senders. For cold and high-volume sending, this is essential — it gives you full control over your reputation and keeps your deliverability independent. Every HyperMail plan includes at least one dedicated IP, and you can add more as your volume grows.
How many IP addresses do I need?
It depends on your volume. Higher monthly send volumes generally benefit from more IPs so traffic can be spread out and reputation stays healthy — our pricing page shows a recommended number of IPs for each plan tier. Our team can recommend the right setup for your specific lists and volume; just contact us.
What is SmartRelay, and can I use my own SMTP servers or IPs?
SmartRelay is HyperMail's intelligent SMTP and IP rotation system. You can connect your own SMTP providers and IPs — including Amazon SES, Mailgun, Postmark, SendGrid, SMTP.com, SMTP2GO, InboxRoad, and custom servers — and SmartRelay rotates traffic across them using rules you set (for example, routing Gmail traffic through one provider and Yahoo through another). It lets you spread volume, protect your reputation, and keep cold and warm sending separate, all from one dashboard. Learn more on our SmartRelay page.
What delivery or inbox rate can I expect?
Deliverability depends heavily on your list quality, your content, and how well-warmed your sending is, so no honest provider can promise a fixed inbox rate — especially on cold lists. What HyperMail gives you is everything needed to maximize it: authentication, dedicated IPs, list cleaning and verification, warm-up and send-speed controls, and detailed reputation monitoring. Clean lists and good sending practices make the biggest difference, and our team can help you tune both.
List Verification FAQ's
Do you clean or verify my list before I send?
Yes. Every list is automatically cleaned on upload — we remove duplicates, hard bounces, spam traps, and known complainers before you send. For deeper cleaning, we also offer full list verification with 15+ verification steps and detailed reporting, which you can run on any list.
What does email list verification actually check?
Our verification runs 15+ checks on each address, including syntax and formatting, domain and MX-record validity, mailbox existence, spam traps and known complainers, and role-based or disposable addresses. You get back a cleaned list plus a detailed report on what was removed and why — so you send to real, deliverable addresses and protect your sender reputation.
Can I verify a list without sending a campaign?
Yes. List verification is available as a standalone service — you don't need to run a campaign to use it. Verification packages start at $100 for 250,000 addresses and scale up from there, each with the full 15+ step process and detailed reports. See our pricing page for verification plans.
Email Templates FAQ's
But I don't know HTML/CSS, how am I going to design an email template?
You don't need to know a thing! You will be amazed at what you can do with our WYSIWYG(What You See Is What You Get) HTML/CSS Email Editor. Insert image links, style your text and much more. We also have a Premium Drag and Drop Email Editor which is included in large accounts or you can buy as an addon.
Do I have to use the email editor? I already have my own HTML template(s).
Absolutely not, if you know the code simply click HTML. You can insert and tweak your already existing template or start a completely new one.
What about personalization? Can I say Dear {firstname}
Of course, we support personalization with any column inside your email list. And we even support a default value if your list entry is blank. This works for both the subject line and your message template itself. For experts we even have conditional template language which supports if/then/else and loops!
Are Emojis supported?
Yes, emojis are supported in subject lines and messages. We have an emoji picker as well to choose the emojis you want.
Do you support Spintax / Spintext?
Yes, we include our own Spintax language to make your content more unique. Example: {SPIN=Hello|Dear|Hi} would rotate randomly between those three variations. This works in the message and subject line of your campaign.
Can you host media such as images with Hypermail?
Hypermail offers image and file hosting for your marketing campaigns. You can host any images and even edit the images inside the platform. We also have the option to rehost external images to the Hypermail servers.
How will I know if my email looks good?
When you're using the editor just click the preview button to see what your email blast will look like when received.
Is there a way to test if my email gets delivered and loads properly when opened?
Yes at any time you can send a test email from HyperMail to any email address that you have.
AI Features? How is Hypermail staying ahead?
We have integrated many AI features into the software including subject line suggestions, content generation, message variations, spam check analysis, spintext generator and more!
Managed Services FAQ's
Can you run my email campaigns for me?
Yes. With HyperMail's managed (done-for-you) service, our team handles your campaigns end to end — we can source and provide data, design your message, build landing pages, and handle deployment and deliverability for you. It's ideal if you want results without managing the sending yourself. Request a quote and we'll scope it to your goals.
What's included in your managed service?
Our managed service can cover as much or as little as you need: list sourcing, message and template design, landing pages, sending and IP/domain management, deliverability monitoring, and reporting. Tell us your goals and list situation and we'll put together a plan — pricing depends on volume, frequency, and whether you need data and design included.
Account, Security & Support FAQ's
How many users can I have on my account?
You can add as many users as you need on your account, to help manage your account/campaigns. You can setup permissions for each user to limit what they have access to.
Do you support SSO?
Yes, on our enterprise plan! Such as Microsoft, Google, SAML, Okta and more.
What about integrations?
We have a robust API that can be used to integrate with third parties, and provide links in the system for Zapier.
What kind of support do you offer?
You get access to real support from people who actually know email — not chatbots and not scripts. Our team has run high-volume email programs for more than 20 years and can help with everything from setup and deliverability to campaign strategy.
Do you offer a white-label or reseller program?
Yes. HyperMail offers a white-label and reseller program built for agencies and consultants who want to offer email marketing under their own brand. You get the full platform — including the API, SMTP, and deliverability tools — to resell to your own clients. Learn more on our white-label / reseller page.
Do you have an affiliate program?
Yes. If you'd like to earn by referring others to HyperMail, our affiliate program pays commissions on the customers you send our way. You'll find the details on our affiliate program page.
Is my data secure, and do you ever sell or share it?
Your data is yours. We never sell or rent your lists or your account data, and your lists are accessible only through your own login. Sending is done over TLS encryption, and account access can be controlled per user with permissions. For full details, see our privacy policy.
Still have questions? Search our Knowledge Base for step-by-step guides, or contact our team — we're happy to help.