{"id":16,"date":"2014-08-26T15:25:20","date_gmt":"2014-08-26T15:25:20","guid":{"rendered":"https:\/\/hypermail.com\/blog\/?p=16"},"modified":"2017-08-25T04:19:21","modified_gmt":"2017-08-25T04:19:21","slug":"who-wants-conversions-we-do","status":"publish","type":"post","link":"https:\/\/hypermail.com\/blog\/who-wants-conversions-we-do\/","title":{"rendered":"Who Wants Conversions? We Do!"},"content":{"rendered":"

In our software update<\/a>, we added landing pages to our software<\/a>.\u00a0 But do you know the importance of a landing page or its potential for a Return on Investment (ROI)?\u00a0 Here is the scoop:<\/p>\n

Many companies struggle to pin-point their ROI, especially when it comes to the business of advertising.\u00a0 Depending on the company, your ROI can be tracked differently.\u00a0 For email marketers, using a software<\/a> much like HyperMail<\/a> offers, is important.\u00a0 A feature to our software is being able to create landing pages, which in return can create conversions leading to a return on investment.\u00a0 The nice part is that the landing pages can be designed to your company\u2019s needs\u2013no \u201ccookie-cutter\u201d templates here!\u00a0 Choose and create your landing page and start<\/a> tracking your customer\u2019s clicks.<\/p>\n

The benefit to having a landing page makes it easier for your customers to go from their inbox to your desired destination.\u00a0 Rather than sending your customers to your homepage, design a separate page where they can, in other words, \u201ccut to the chase.\u201d Chances are, if you send your customer to your homepage, they may never make it to the page you desired.<\/p>\n

No one wants to lose on a return of investment.\u00a0 Try our walk-through and browse our landing page templates.\u00a0 Still don\u2019t understand landing pages or want to get the walk-through?\u00a0 Contact us<\/a>, and we can explain.<\/p>\n","protected":false},"excerpt":{"rendered":"

In our software update, we added landing pages to our software.\u00a0 But do you know the importance of a landing page or its potential for a Return on Investment (ROI)?\u00a0 Here is the scoop: Many companies struggle to pin-point their ROI, especially when it comes to the business of advertising.\u00a0 Depending on the company, your […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,2],"tags":[4,11,10,5,6,12,8,7,9],"class_list":["post-16","post","type-post","status-publish","format-standard","hentry","category-software-features","category-tips","tag-conversions","tag-email","tag-email-marketing","tag-hypermail","tag-landing-pages","tag-marketing","tag-return-on-investment","tag-roi","tag-software"],"_links":{"self":[{"href":"https:\/\/hypermail.com\/blog\/wp-json\/wp\/v2\/posts\/16","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hypermail.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hypermail.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hypermail.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hypermail.com\/blog\/wp-json\/wp\/v2\/comments?post=16"}],"version-history":[{"count":3,"href":"https:\/\/hypermail.com\/blog\/wp-json\/wp\/v2\/posts\/16\/revisions"}],"predecessor-version":[{"id":94,"href":"https:\/\/hypermail.com\/blog\/wp-json\/wp\/v2\/posts\/16\/revisions\/94"}],"wp:attachment":[{"href":"https:\/\/hypermail.com\/blog\/wp-json\/wp\/v2\/media?parent=16"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hypermail.com\/blog\/wp-json\/wp\/v2\/categories?post=16"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hypermail.com\/blog\/wp-json\/wp\/v2\/tags?post=16"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}